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KIWA / Search engine optimisation

SEO for your business

SEO helps search engines find your pages and customers understand your services. We improve your existing website around what your business sells and the terms customers use to find it.

Tell us about your website

Where does SEO work start?

We identify your main services, buyers and service area. We check whether Google and Bing can read the pages, which URLs should be indexed and whether old addresses redirect correctly. We review page titles, descriptions, internal links and mobile usability.

What changes on a service page?

The page explains who the service is for, what it includes and how delivery works. We choose one clear search need for the page. We add verified information from your business and a working contact route. Repeating a keyword is not the purpose of the content.

Google, Bing and DuckDuckGo

Crawl access, clear service information and a sitemap provide a shared foundation for search engines. We check Google Search Console and Bing Webmaster Tools setup. DuckDuckGo largely sources its traditional search listings from Bing.

How do we measure progress?

We follow agreed pages using indexing, impressions, clicks and enquiry data where available. We distinguish completed fixes from changes observed afterwards. We do not promise a search position or a specific number of customers.